We love good beer.
And good beer is for everyone.
We've believed that even before pouring our first XPA, and in the last 7 years we've seen our beers connect with a diverse group of palates and people.
So it's fitting that our new campaign celebrates this world and the kinds of folks we see enjoying a Balter across the country. Which means it's not really an ad, it's more like an extremely short documentary, and our hope is that everyone in Australia feels a sense of connection through good beer.